Twin sisters launch service to help empower women with auto repair and maintenance

Marcia Pruitte-Coleman and Marla Pruitte are the co-founders of Pink Rubber Tires, a service that sells used automobile tires and tire services—and is targeted to women.

The twin sisters recently pitched their product on Steve Harvey’s Funderdome. Brandon Andrews of Values Partnerships sat down with both for an exclusive interview about their business and appearance on the show.


STEVE HARVEY’S FUNDERDOME - "Episode 105" - The seed-funding competition reality series "Steve Harvey's FUNDERDOME" featuring two aspiring inventors going head-to-head to win over a live studio audience to fund their ideas, products or companies airs SUNDAY, AUGUST 13 (9:00-10:00 p.m. EDT), on The ABC Television Network. (ABC/Lisa Rose) MARCIA PRUITTE-COLEMAN, MARLA PRUITTE (PINK RUBBER TIRES), STEVE HARVEY

(Marcia Pruitte-Coleman and Marla Pruitte with Steve Harvey on Funderdome. Image: The ABC Television Network. (ABC/Lisa Rose)) 

Brandon Andrews: Pink Rubber Tires will provide automotive services in a space crafted for female customers. Why are you passionate about delivering these services for women?

Marcia and Marla:  We are always passionate about meeting a need, especially for women. They say necessity is the mother of invention, so our goal is not to simply open a tire shop, but to enter into a male-dominated industry serving a market that has been historically under-represented, tear down barriers for women and shatter the concept of the glass ceiling. We plan to show the world that we have what it takes as much as any man. Being women and mothers, we know the importance of helping others make it. This is about empowering other women; it is a movement!

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